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New Hamptons Shopping, Beauty, and Fitness for Summer 2016

Get your credit cards out!

Credit cards at the ready: it's finally summer, so here are all the new-this-year fashion, beauty & fitness, and home/interiors shops in the Hamptons you need to know about.


ATM: A popup for designer Tony Melillo's line of luxe casualwear.

48 Newtown Lane, East Hampton.

AUrate New York: Popup offering beautiful fine jewelry with ethically sourced components.

47 Jobs Lane, Southampton

Big Flower: Greg Ammon's resort lifestyle brand now includes a women’s wear capsule designed by his wife, Stacey.

23 Newtown Lane, East Hampton

Ethel + Row: Adorable apparel by international, independent designers for children.

2397 Montauk Hwy, Bridgehampton

The Fashion Collective at Gurney’s: A series of popups at the resort will include brands like Maje, Sandro, Edie Parker, KIINI, Swim Like a Mermaid, Mara Hoffman, LemLem, Kule, Donni Charm, Otte, and Fancy.

290 Old Montauk Highway, Montauk

JUJA Active: The activewear brand's new location is twice the size of the Southampton location and will offer an expanded assortment from 30+ designers.

66 Newtown Lane, East Hampton

Montauk Mainstay: This shop (formerly Local Knit) celebrates Montauk institutions (Montauket, Duryea's, Shagwong) via branded goods.

725B Montauk Hwy, Montauk

n : Philanthropy: the first East Coast shop for this contemporary apparel brand is a summer shop-in-shop at Kyle By Alene Too.

5 Main Street, Southampton

Oliver Peoples: The luxury eyeglasses brand is opening its first permanent shop in the area.

53 Newtown Lane, East Hampton

Orlebar Brown: Known for colorful swim trunks, this is a new location for the brand.

55 Newtown Lane, East Hampton

Tory Sport: This is Tory Burch’s second shop selling her dedicated activewear line.

47 Newtown Lane, East Hampton

WearWithAll: Designer Melody Mayer's new boutique and art gallery with custom-made couture apparel, jewelry, sunglasses, hats, bags and men's vintage t-shirts.

10 Main Street, East Hampton

Beauty and fitness:

East End Row: A new boutique fitness studio will offer cardio intensive classes led by star instructors on brand new water rowers.

33 Hill Street, Southampton

Elements Fitness: The well-regarded fitness mainstay has a new home in East Hampton.

68 Newtown Lane, East Hampton

Milk Makeup: The first in the Surf Lodge’s series of summer fashion and beauty pop-ups is this vegan cosmetics line.

183 Edgemere Street, Montauk

Peloton: You can purchase Peloton bikes, accessories and retail clothing, as well as try out the bikes by taking a class.

75 Main Street, East Hampton

Ric Pipino Hairspace: The celebrity hair stylist Ric Pipino is bringing in his team starting May at Gurney’s Spa.

290 Old Montauk Highway, Montauk


Club Monaco: the midpriced lifestyle brand (which is owned by Ralph Lauren) will open a new shop with vintage finds for the home as well as clothing capsule collections.

17 Newtown Lane, East Hampton

French Presse: The linen cleaning service has opened its first shop with luxury linens.

160 Main Street, Amagansett

Jayson Home Hamptons: The brand’s first venture outside Chicago will feature their collection of home furnishings, antiques from France, England and beyond, textiles and rugs from Morocco, great candles, and gifts.

3 Madison Street, Sag Harbor