Move over "make your own mojito" bars, the hot new activity at Hamptons parties this summer is a ride on a mechanical bull. Rentable by the hour with rates starting at $400, this inflatable rodeo is quickly becoming one of the most in-demand party accessories on the East End.
For those that find themselves at such an event, Jeff Louchheim, the head wrangler, has a bit of advice for how to stay on for as long as possible: "You want to hold on with you dominant hand. Use your other for balance, relax your upper body and squeeze your thighs pointing your heels together. And lastly practice practice practice."
· Hamptons Bull [Official Site]