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9-by-Design Crew Misses Shot at a Memory Motel Makeover

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In what will perhaps be the biggest upset (or victory—it depends who you ask) of the 2010 season, reality stars and property flippers Bob and Cortney Novogratz just missed the opportunity to purchase and renovate Montauk's Memory Motel.

Though unfortunate, focus less on the Novogratz’s regrets and more on the possibility that somebody else purchased the spread and plans to swank it up as well. In the wake of the new and improved Crow's Nest Restaurant and Inn, need locals bid adieu to yet another small-town favorite? Since news of this alleged transaction generated little fanfare—and came to us from the mouth of a part designer, part reality star—we say: Probably not.
· 'Downtown Chic' By "9 By Design" Couple Bob And Cortney Novogratz [Hamptons Online]
· Memory Bar & Motel [Official Website]